If it weren't for the cell phone and department store ads, there'd be no Sunday paper at all, so when I saw it, I figured this photo (minus the bald guy) must be for Macy's, until I saw the text:
GREAT JOBS. AMAZING BENEFITS.
NOW HIRING.
NOW HIRING.
Um, what? I mean, I know slightly drunk girls are always in demand, but this ad wasn't even in the Sports section, where the naked bars advertise. Besides, those places would never spring for three-fourths of a page, and I suspect they have no need. Instead, this turned out to be an ad from the latest riverfront casino, the one they're building across from the Ed Jones dome as part of plan number 1029 to rescue downtown.
Now, I know I'm not the target audience (not that I'm sure who that is), but what exactly is this ad saying? Get a job here, and you'll get to touch random men? Or, conversely, get a job here, and random women will touch you? Or, get a job, and stand around and not work? Maybe they're supposed to be dancing. The small print does say it's "a place that blurs the line between work and play." I bet. I almost have to give them credit for the full-on fantasy mode; maybe that's part of the pre-employment test. If you can will yourself to believe that our clientele will look anything remotely like this, well, then, welcome aboard!
Now, I know I'm not the target audience (not that I'm sure who that is), but what exactly is this ad saying? Get a job here, and you'll get to touch random men? Or, conversely, get a job here, and random women will touch you? Or, get a job, and stand around and not work? Maybe they're supposed to be dancing. The small print does say it's "a place that blurs the line between work and play." I bet. I almost have to give them credit for the full-on fantasy mode; maybe that's part of the pre-employment test. If you can will yourself to believe that our clientele will look anything remotely like this, well, then, welcome aboard!
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